A direct, honest answer — with full pricing breakdown, no sales pitch, and a free calculator to get your exact number.
A professionally built website in South Africa costs between R28,000 and R150,000 in 2026. A basic business website (5–8 pages) starts at R28,000. A lead generation system with forms, CMS, and SEO runs R35,000–R55,000. Ecommerce stores start at R45,000. Custom platforms and portals start at R85,000. Monthly care plans add R1,500–R4,500/month.
Each system is scoped per project, including design, development, and 30 days of post-launch support. Configure yours and we'll send a tailored, fixed-scope quote within 24 hours.
Entry
High-converting single-focus page for campaigns, lead generation, or product launches.
Most Popular
Multi-page lead generation system that positions your brand and captures qualified enquiries.
Revenue
Full online store with product catalogue, PayFast checkout, and order management.
Enterprise
Bespoke digital system with custom workflows, client portals, and third-party integrations.
These four variables explain most of the price variation you will see when getting quotes from South African web agencies.
Each additional page adds to design and development time. A 5-page business site is a smaller scope than a 20-page service catalogue. Tell us how many pages you need and we factor it into the tailored quote.
A basic informational site is smaller in scope than one with booking systems, payments, or member portals. Define only the features you will actively use — we scope the build around what you actually need.
Third-party integrations — PayFast, Peach Payments, CRM systems, ERP connections — each require development and testing time. The more integrations, the larger the scope.
Standard design uses proven conversion templates. Professional design adds custom typography and brand palette. Premium UI is a bespoke design system with micro-interactions. Each level adjusts the scope of design work.
Timeline also shapes the scope
Standard delivery is 4–8 weeks. Fast-track is 2–4 weeks. Urgent delivery is under 2 weeks and is subject to capacity — confirm availability before committing to a deadline.
Configure your exact requirements and see a precise, itemised investment estimate — no sign-up, no sales call.
Why IoT Advisory
R5,000 "websites" from freelancers typically run on slow WordPress hosting with no SEO, no conversion strategy, and no analytics. Most require a full rebuild within 18 months. A properly scoped system from R28,000 generates enough leads to recover its cost within 6–12 months.
3–5×
more leads than passive websites
<1s
median page load time (Next.js)
90+
Google Lighthouse score, every build
6–12mo
typical investment payback period
For a basic presence — yes, technically. But a R5,000 website built on cheap hosting with no conversion strategy will generate almost no leads. Most businesses that start with very cheap sites end up rebuilding within 18 months, paying twice. If lead generation is the goal, budget at minimum R28,000 for a properly built system.
Our Online Presence System starts from R28,000 and includes a professionally designed 5–8 page website, mobile optimisation, SEO foundations, lead capture forms, and Google Analytics 4 setup. This is suited to businesses that need a credible online presence without complex features.
Standard delivery takes 4–8 weeks from strategy sign-off to launch. Simpler systems (5–8 pages) are delivered in 3–5 weeks. Larger systems with e-commerce or custom integrations take 6–10 weeks. Rush delivery is available for an additional fee.
Price is driven by four key factors: number of pages, feature complexity (booking systems, payments, portals), design level (template vs custom UI), and delivery timeline. A site with a booking system, CMS, and premium design will always cost more than a basic 5-page brochure site — and generate significantly more leads in return.
Yes. Projects are split into four milestone payments: discovery deposit (25%), design approval (25%), development (25%), and launch (25%). This structure means you only pay for completed work. Monthly care plans for hosting, updates, and support start from R1,500/month post-launch.
Every system includes: strategy and UX planning, professional design, full development, mobile optimisation, SSL setup, Google Analytics 4, on-page SEO foundations, lead capture forms, and 30 days of post-launch support. Higher-tier systems add CMS, integrations, and advanced analytics.
Ready to start?
Our calculator gives you a precise, itemised estimate based on your actual requirements. Takes under 2 minutes. No sign-up, no commitment, no sales call required.
No contracts. No lock-in. 100% transparent pricing. Johannesburg-based team.
